Description: Further DetailsTitle: Organizational RhetoricCondition: NewEAN: 9780745647173ISBN: 9780745647173Publisher: Polity PressFormat: PaperbackRelease Date: 09/02/2011Item Height: 210mmItem Length: 152mmItem Width: 24mmItem Weight: 400gLanguage: EnglishDescription: Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths about economies and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoric--the strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoric examines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change.Country/Region of Manufacture: GBGenre: Business & FinanceTopic: Society & CultureAuthor: Charles ConradBook Series: Key Themes in Organizational CommunicationRelease Year: 2011 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Book Title: Organizational Rhetoric
Title: Organizational Rhetoric
EAN: 9780745647173
ISBN: 9780745647173
Release Date: 09/02/2011
Release Year: 2011
Country/Region of Manufacture: GB
Genre: Business & Finance
Topic: Society & Culture
Number of Pages: 208 Pages
Language: English
Publication Name: Organizational Rhetoric
Publisher: Polity Press
Item Height: 0.8 in
Publication Year: 2011
Subject: Business Communication / General, Media Studies
Type: Textbook
Item Weight: 13.6 Oz
Subject Area: Social Science, Business & Economics
Item Length: 8.3 in
Author: Charles Conrad
Series: Key Themes in Organizational Communication Ser.
Item Width: 5.8 in
Format: Trade Paperback
