Content DNA: Using consistency and congruence to be the same shape everywhere by

Description: Content DNA by John Espirian How can we compete in todays fast-moving market? There are more platforms, more users and more content than ever before. How do we stand out? What can we do to make ourselves noticed, remembered and preferred?Content DNA provides the answers. By focusing on two key elements - consistency and congruence - youll learn how to define a recognizable "shape" for your business. Youll discover the building blocks of your brand and get clarity on expressing your value through a short, memorable tagline. Finally, youll understand how to create content that builds authority and establishes trust, based on the authors 10+ years of experience as an independent business writer and consultant. "John represents the cutting edge of content marketing reality." - Mark Schaefer"Content DNA provides the foundation and building blocks for creating great content." - Vicki ONeil"Talk about relentlessly helpful! This is the content bible for anyone looking to build a business online." - Chloë Forbes-Kindlen FORMAT Paperback LANGUAGE English CONDITION Brand New Details ISBN1916206239 Pages 248 Publisher Espirian Language English Year 2020 ISBN-10 1916206239 ISBN-13 9781916206236 Format Paperback Publication Date 2020-04-21 Author John Espirian UK Release Date 2020-04-21 Imprint Espirian Subtitle Using consistency and congruence to be the same shape everywhere Audience General We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:127203288;

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End Time: 2024-11-06T06:52:46.000Z

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