Description: Social and Sustainability Marketing : A Cas for Reaching Your Socially Responsible Consumers Through Marketing Science, Hardcover by Bhattacharyya, Jishnu (EDT); Dash, Manoj Kumar (EDT); Hewege, Chandana R. (EDT); Balaji, M. S. (EDT); Lim, Weng Marc (EDT), ISBN 0367553635, ISBN-13 9780367553630, Like New Used, Free shipping in the US Experts in the field of economics, management science, and particularly in the marketing domain, have always been interested in and acknowledged the importance of sustaining profitable businesses while incorporating societal and environmental concerns.
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Book Title: Social and Sustainability Marketing : A Casebook for Reaching You
Number of Pages: 944 Pages
Publication Name: Social and Sustainability Marketing
Language: English
Publisher: Productivity Press
Publication Year: 2021
Subject: Marketing / General, Consumer Behavior, Commerce, Development / Sustainable Development
Type: Textbook
Item Weight: 88.4 Oz
Author: Weng Marc Lim, M. S. Balaji, Jishnu Bhattacharyya, Chandana Hewege, Manoj Kumar Dash
Item Length: 9 in
Subject Area: Business & Economics
Item Width: 6 in
Format: Hardcover