Description: Strategic Brand Management: Creating and Sustaining Brand Equity Long Term by Kapferer, Jean-Noel May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less
Price: 10.23 USD
Location: Aurora, Illinois
End Time: 2024-12-25T08:39:40.000Z
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Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
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Binding: Paperback
Weight: 1 lbs
Product Group: Book
IsTextBook: No
Number of Pages: 320 Pages
Publication Name: Strategic Brand Management : Creating and Sustaining Brand Equity Long Term
Language: English
Publisher: Kogan Page, The Limited
Subject: Consumer Guides, Marketing / General
Item Height: 1.3 in
Publication Year: 1997
Type: Not Available
Item Weight: 25.3 Oz
Item Length: 9.3 in
Author: Jean-Noël Kapferer
Subject Area: Référence, Business & Economics
Item Width: 6.1 in
Format: Trade Paperback