The Green to Gold Business Playbook: How to Implement Sustainability Practices f

Description: The Green to Gold Business Playbook by P.J. Simmons, Daniel C. Esty The workbook companion to Green to Gold, a bestselling book in the green business category, to put theory into practice. FORMAT Hardcover LANGUAGE English CONDITION Brand New Publisher Description "Implement the green strategies outlined in Dan Estys and Andrew Winstons bestseller Green to Gold" Hard-nosed business advice for gaining competitive advantage through sustainability action in buildings and operations, information technology, product design, sourcing, manufacturing, logistics and transportation, marketing, accounting, and other key business functions. Whether you are a climate change skeptic or an environmentalist, sustainability issues cannot be ignored in todays corporate world. With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option—its a business imperative. Unlike many green business books, the Playbook skips the environmental ideology and deals exclusively with tools and strategies that have been shown to cut costs, reduce risks, drive revenues, and build brand identity. Builds on Dan Esty and Andrew Winstons prizewinning Green to Gold, which has become a business classic and a staple of management training across the world.Shows in detail how each business function or department can achieve an eco-advantage over the competitionOffers frameworks, checklists, and action plans applicable to any business–big or small, in manufacturing or services The Green to Gold Business Playbook gives you the tools to make green work-and work profitably-for your business. Back Cover BASED ON THE BESTSELLING BOOK GREEN TO GOLD BY DANIEL ESTY AND ANDREW WINSTON Whether you are a climate-change skeptic or an ardent environmentalist, sustainability issues cannot be ignored in todays corporate world. With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option--its a business imperative. Building on the bestselling book Green to Gold by Dan Esty and Andrew Winston, The Green to Gold Business Playbook tells how to put sustainability considerations into practice for competitive advantage. While Green to Gold explained whyevery business needs a sustainability strategy, the Playbook spells out how to achieve an Eco-Advantage. This concrete guide shows the way to sustainability for companies of any size in any industry. Filled with essential tools and real-world examples, the Playbook gives job-specific advice that can be read selectively or from cover to cover. Whether youre a CEO or a team leader, youll get step-by-step guidance on how to: Cut costs and increase profit margins by driving greater efficiencies in buildings and facilities, information technology, manufacturing, supply chain and logistics, and more Grow revenues by designing and marketing environmentally superior goods and services that meet your customers desires for energy efficiency, reduced pollution, and healthier products Build your brand and image by connecting with the values and rising expectations of consumers, employees, and other key stakeholders Identify and reduce regulatory risks across your value chain Failing to stay on top of sustainability trends will hurt your company. But implementing an Eco-Advantage strategy could vault you into industry leadership with huge revenue gains and unmatched customer loyalty. The Green to Gold Business Playbook will tell you everything about the how of sustainability. The only question youll have left is when . Flap BASED ON THE BESTSELLING BOOK GREEN TO GOLD BY DANIEL ESTY AND ANDREW WINSTON Whether you are a climate-change skeptic or an ardent environmentalist, sustainability issues cannot be ignored in todays corporate world. With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option--its a business imperative. Building on the bestselling book Green to Gold by Dan Esty and Andrew Winston, The Green to Gold Business Playbook tells how to put sustainability considerations into practice for competitive advantage. While Green to Gold explained whyevery business needs a sustainability strategy, the Playbook spells out how to achieve an Eco-Advantage. This concrete guide shows the way to sustainability for companies of any size in any industry. Filled with essential tools and real-world examples, the Playbook gives job-specific advice that can be read selectively or from cover to cover. Whether youre a CEO or a team leader, youll get step-by-step guidance on how to: Cut costs and increase profit margins by driving greater efficiencies in buildings and facilities, information technology, manufacturing, supply chain and logistics, and more Grow revenues by designing and marketing environmentally superior goods and services that meet your customers desires for energy efficiency, reduced pollution, and healthier products Build your brand and image by connecting with the values and rising expectations of consumers, employees, and other key stakeholders Identify and reduce regulatory risks across your value chain Failing to stay on top of sustainability trends will hurt your company. But implementing an Eco-Advantage strategy could vault you into industry leadership with huge revenue gains and unmatched customer loyalty. The Green to Gold Business Playbook will tell you everything about the how of sustainability. The only question youll have left is when . Author Biography DANIEL C. ESTY is the coauthor of the sustainable business bestseller Green to Gold. He is the Hillhouse Professor of Environmental Law and Policy at Yale University and Director of the Center for Business and the Environment at Yale. He served as a senior official at the U.S. Environmental Protection Agency and more recently as an energy and environmental advisor to the Obama presidential campaign and transition team. As Chairman of Esty Environmental Partners , hes advised CEOs across the world and designed strategies for 100+ companies in dozens of industries.P. J. SIMMONS is Chairman of the Corporate Eco Forum , a preeminent network of senior Global 500 executives focused on sharing best and "next" practices in corporate sustainability and driving ecoinnovation. He has worked as a sustainability analyst, strategist, and bridge-builder for fifteen years; is founder of the Woodrow Wilson International Center for Scholars Environmental Change and Security Program; and was deputy chair for climate and energy at the Clinton Global Initiative. P.J. is a life member of the Council on Foreign Relations. Table of Contents Preface ix Acknowledgments xi Part One Introduction 1 1 Why Every Business Needs an Eco-Strategy 3 2 How to Use This Book 17 Part Two Gear Up: What Leaders Need to Know 21 3 Building a Winning Eco-Advantage Strategy: Top 10 Action Items 23 4 Making the Internal Business Case for Going Greener 36 Part Three Analyze: Identify Your Eco-Risks and Opportunities 59 5 Spot the Eco-Issues that Could Impact Your Bottom Line 63 6 Assess and Measure Your Environmental Impacts 81 7 Benchmark Your Performance against Competitors and Best Practices 110 Part Four Strategize: How Each Business Function Can Benefit and Contribute 123 8 Office Activities 125 9 Buildings and Facilities 143 10 Information Technology 169 11 Product Design 190 12 Sourcing and Procurement 205 13 Manufacturing and Processing 221 14 Logistics and Transport 245 15 Marketing and Sales 268 16 Legal and Regulatory Affairs 287 17 Accounting and Finance 297 Part Five Mobilize: Execute and Engage 313 18 Create an Action Plan—and Execute 315 19 Build Your Climate Change Plan 328 20 Mobilize Employees and Build an Eco-Advantage Culture 340 21 Engaging Stakeholders 358 Part Six Optimize: Evaluate, Report, and Reassess 373 22 Communicate and Report Results 375 23 Celebrate Success and Promote Continuous Improvement 388 Notes 393 Index 429 Review "... a treasure trove of information and knowledge on sustainability." (Quality World) Review Text The Green to Gold Business Playbook shows how the solutions to mammoth, global problems can turn a good business into a great one - one ready to compete and win. ? Jeff Immelt, Chairman and CEO, GE There are many books out there exhorting companies to reduce their environmental impacts, but very few that give detailed practical guidance. From product design to facilities management, from information technology to logistics and transport, this book contains insightful suggestions as to how businesses can be more sustainable, reduce carbon emissions, and yet at the same time save money and drive top line growth. ? Paul Polman, CEO, Unilever Environmental performance has become an essential part of company strategy. Esty and Simmons provide a clear road map for how companies can turn this agenda into a competitive advantage. ?Michael Porter Bishop William Lawrence University Professor, Harvard Business School The Green to Gold Business Playbook is a terrific practical roadmap to help companies reduce their environmental impact while also improving economic performance. ? Andrea Jung, CEO, Avon We need smart corporate engagement for major environmental efforts to be successful. Heres the guide to realizing both environmental and bottom-line gains through eco-strategy. ? Mark Tercek, The Nature Conservancy Economic gravity always wins ? The Green to Gold Business Playbook reveals how simple economics can drive greener businesses. ? Vinod Khosla, Khosla Ventures Business is what changes the world. Esty and Simmons? seasoned guidance is pure gold for 21st century entrepreneurs who know that sustainability comes out of a drive to innovate. ?Gary Hirshberg, CE-Yo of Stonyfield Farm Leading companies are now embedding sustainability into every aspect of their business -- not as a PR exercise but as a core strategy to be a successful enterprise in the 21st Century. The Green to Gold Business Playbook is an invaluable resource. ? Muhtar Kent, Chairman and CEO, The Coca-Cola Company The private sector?s decisions to design, source, and distribute products will in no small part determine the future of the world?s wildlife. The most progressive companies are looking ahead and charting a course for sustainability. Dan Esty and P.J. Simmons book provides them with invaluable tools to move in that direction. ? Carter Roberts, World Wildlife Fund Part of Waste Management?s strategy has been to gain an Eco-Advantage. This book picks up where Green to Gold left off with a really practical playbook for companies seeking to execute their own eco-strategies. ?Dave Steiner, CEO Waste Management Review Quote a treasure trove of information and knowledge on sustainability Quality World Details ISBN0470590750 Author Daniel C. Esty ISBN-10 0470590750 ISBN-13 9780470590751 Format Hardcover DEWEY 658.4083 Media Book Short Title GREEN TO GOLD BUSINESS PLAYBOO Language English Edition 1st Place of Publication New York Country of Publication United States UK Release Date 2011-05-10 AU Release Date 2011-03-29 NZ Release Date 2011-03-29 Pages 464 Publisher John Wiley & Sons Inc Year 2011 Publication Date 2011-05-10 Imprint John Wiley & Sons Inc Subtitle How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function Illustrations Charts: 56 B&W, 0 Color Audience Professional & Vocational US Release Date 2011-05-10 We've got this At The Nile, if you're looking for it, we've got it. 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ISBN-13: 9780470590751

Book Title: The Green to Gold Business Playbook

Number of Pages: 464 Pages

Language: English

Publication Name: The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function

Publisher: John Wiley & Sons Inc

Publication Year: 2011

Subject: Sustainability, Business

Item Height: 262 mm

Item Weight: 908 g

Type: Textbook

Author: Daniel C. Esty, P.J. Simmons

Item Width: 186 mm

Format: Hardcover