Understanding Broadcast and Cable Finance: A Primer for the Non-Financial Manage

Description: Understanding Broadcast and Cable Finance by Walter McDowell, Alan Batten, Broadcast Cable Financial Mana Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American business. Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable. Author Biography Broadcast Cable Financial Management Association (BCFM) is a not-for profit professional association dedicated to the unique interests and needs of business and finance executives in the broadcast and cable industries. Founded in 1961, BCFM membership is open to all industry business professionals and media students. In addition, BCFM welcomes associate members from allied fields including: accounting; auditing; brokerage; law; tax; and other related disciplines. The Associations approximately 1,200 active members represent the top financial, station general management, IT, internal audit, human resources, and other broadcasting and cable management personnel from all five major television networks, more than 60% of all network affiliates, at least 4,000 radio stations, more than 30 cable programming networks, and several cable MSOs throughout the U.S. and Canada. Before entering academia, Professor McDowell spent over two decades in commercial television, including station management positions in promotion, programming, and creative services. After earning his doctorate in from the University of Florida, and teaching for several years at Southern Illinois University, he joined the faculty of the School of Communication at the University of Miami in 2001. In addition to teaching various media management courses, Professor McDowell has published media branding studies in several academic publications including The Journal of Media Economics, and the International Journal on Media Management. A nationally known consultant, he also has authored two books published by the National Association of Broadcasters and Focal Press Branding TV: Principles and Practices (with Alan Batten) and Troubleshooting Audience Research. Alan Batten graduated from the University of Maryland (College Park) and undertook postgraduate work at Boston Universitys School of Public Communications. He has been active in the broadcast industry since 1971 where he had the opportunity to lead the marketing efforts of several stations affiliated with NBC, ABC, CBS, FOX and PBS. Along the way, he served as President of the Broadcast Promotion and Marketing Executives (now known as PROMAX). He has received countless industry awards and presented numerous international lectures on various aspects of broadcast marketing. In 1991, he founded ABCommunications to provide consulting services for marketing challenges. ABCommunications counts as clients such industry giants as Sinclair Broadcast Group, Universal Pictures, ACT III Broadcasting, and Raycom Sports. A writer at heart, he has written several motion picture and television scripts and enjoys producing radio commercials. Table of Contents I. PART ONE Fundamentals 1. Introduction to Broadcasting and Cable 2. The Role of the Financial Manager 3. Understanding Financial Statements 4. Revenue 5. Expenses 6. Financial Systems for Broadcasting and Cable 7. Capital Assets and Intangibles 8. Key Performance Metrics 9. Cash Flow Measures and PlanningII. PART TWO Specialized Areas 10. Sarbanes-Oxley (SOX) and Internal Controls 11. Planning and Budgeting 12. Credit and Collection Administration 13. Trade and Barter 14. Music License and Syndication Fees 15. Taxation 16. Financial and Accounting Considerations for Acquisitions Promotional "Headline" Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable. Details ISBN0240809580 Short Title UNDERSTANDING BROADCAST & CABL Language English Edition 2nd ISBN-10 0240809580 ISBN-13 9780240809588 Media Book Format Paperback Year 2008 Imprint Focal Press Place of Publication Oxford Country of Publication United Kingdom Edited by Alan Batten Illustrations black & white illustrations DOI 10.1604/9780240809588 AU Release Date 2008-01-23 NZ Release Date 2008-01-23 UK Release Date 2008-01-23 Author Broadcast Cable Financial Mana Pages 232 Publisher Taylor & Francis Ltd Edition Description 2nd edition Publication Date 2008-01-23 Alternative 9781138174757 DEWEY 384.540681 Audience Professional & Vocational Subtitle A Primer for the Non-Financial Manager We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:134404207;

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