Description: This book provides students with an in-depth understanding of the concepts, frameworks and processes used to analyze and present visual data for better decision-making. Expert contributors provide guidance in translating complex concepts from large data sets and how this translation drives management practice. The book's first part provides a descriptive consideration of state-of-the-art science in visual design. The second part complements the first with a rich set of cases and visual examples, illustrating development and best practice to provide students with real-world context. Through their presentation of modern scientific principles, the editors inspire structured discussions of audience and design, recognizing differences in need, bias and effective processes across contexts and stakeholders. This cutting-edge resource will be of value to students in business analytics, business communication and management science classes, who will learn to be capable managers through the effective and direct visual communication of data. Researchers and practitioners will also find this an engaging and informative book.
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EAN: 9781138190726
UPC: 9781138190726
ISBN: 9781138190726
MPN: N/A
Book Title: Visual Analytics for Management: Translational Sci
Item Length: 22.6 cm
Number of Pages: 176 Pages
Language: English
Publication Name: Visual Analytics for Management: Translational Science and Applications in Practice
Publisher: Taylor & Francis Ltd
Publication Year: 2016
Subject: Management
Item Height: 229 mm
Item Weight: 386 g
Type: Textbook
Author: Elliot Bendoly, Sacha Clark
Subject Area: Data Analysis
Item Width: 152 mm
Format: Paperback